CALL OUR SUPPORT TEAM +1-716-578-0475
19 Jan 2010

Are Your Images Optimized For Search Engines?

[ad#Google Adsense text horizonal]

Here is a factor you may not consider as a SEO tactic, optimized images or pictures.

Well optimized images contribute to faster loading pages and faster loading pages lead to higher ranking SERPs. Another factor of faster loading images is a person viewing your pages may not stay on your site if your pictures take too long to load. We live in a fast paced world today and everyone expects everything to happen fast.

Optimization of images means smaller file size of the picture. This has nothing to do with the actual visual size of the image. Compression of the file size is what we are discussing. Let’s say for instance you have a .bmp image that is 1mb, this file size is way too large for using on the web. The first factor you would look at is the dots per inch (DPI) or pixels per inch (ppi) of the image. DPI and PPI are basically the same and refer to the resolution of the image.  Standard resolution for use on the web is 72 DPI and the standard file formats are .jpg, .gif, and .png.

Their are many programs to optimize images such as Adobe Photoshop, Corel Photo, and a free open source program called Gimp. Their are also online optimizers that can be found by Goggling “online image optimizer”.

If you are in need of image optimization or any other type of SEO please contact us today at 1-877-578-4591 or e-Mail us at gwhite@dezinezone.com

Share this
17 Jan 2010

Search Engine Optimization (SEO) Basics

Before I begin, let me make something perfectly clear. Write your content for your readers, clients, and customers first and the search engines second.

Your readers are the ones interested in the content you have to offer. If they have a hard time understanding the concept of your content then they will find another source that suits them better and you will loose them forever.

Read all of our content within this blog. It only contains information pertaining to search engine optimization and website marketing. You will gain a vast amount of valuable information to use in optimizing and marketing your website or blog by subscribing and reading this content. Our blog is updated at least 3 times a week and sometimes more often. We strive to give out valuable, informative, and the most accurate information possible.

The SEO Basics

Site Structure

Separate your  site structure and content with cascading style sheets (css). Part of site structure is having good navigation. It is important to have a site that is easily navigated.

Meta Tags

Many search engines do not use meta keyword tags in their algorithms but they DO use meta description tags.

Title Tags

Tittle tags should be key word and key phrase rich for the individual page you are optimizing. Do not make your title tags extremely long. Only include the words and phrases that are relevant to that particular page.

Good Content Titles

Headings for your content should also be key word and key phrase rich. Your content headings should be a good description of what the content is about.

Site Content

Content should be well written, unique, and informative. Key word and key phrases should be used very naturally throughout your content.

Optimized Images

Images should be saved in a compressed format such as jpg. gif, or png. Images that are not optimized for the web will be large in file size and cause your pages to load slowly.

xml sitemap

An xml sitemap is different than an on site sitemap. xml sitemaps are submitted to the search engines either automatically or manually. You can install a plugin or code within your website that will automatically submit your xml site map to the search engines when new content is created in your site.

robots.txt file

A robot text file will tell the search engines whether or not they are allowed to index pages within your site. If you have files or folders within your site that you do not want indexed or included in the search engines you can include this in the robots.txt file. Be careful with this file. An incorrectly written file can tell the search engines not to index your site at all and your site will not be indexed or found in any search.

Share this

© 1999 - 2018 DeZineZone | All rights reserved.

Click Me